Top 10 benefits of social media marketing

For some business owners, social media marketing (instagram takipçi satın al) is a temporary fashion, but must be seized while it is still in the spotlight. Having come out, social media has developed a reputation by some to be a passing marketing interest and therefore a useless servant.

But statistics show a different picture. According to Hubspot, 92% of marketers in 2014 stated that social media marketing is important for your business, with 80% indicating  (takipçi satın al)that their efforts have brought an increase in traffic on their sites. And according to Social Media Examiner, 97% of traders are currently participating in social media, but 85% of respondents are not sure which social media tools are best to use.

This shows enormous potential that social media marketing has to increase conversions, but there is lack of understanding on how to achieve these results. Here are some aspects of how social media marketing can improve your business: (instagram gerçek takipçi satın al)

1. The increase brand awareness

Every opportunity you have to distribute their content and increase your visibility is valuable. Their social networks are just voice channels of your brand and its contents. This is important because at the same time makes you more accessible to new customers, while making it more familiar and recognizable to existing customers.

2. Increased brand loyalty

According to a report published by Texas Tech University, brands who engage in social media channelsenjoy. Greater customer loyalty The report concludes: "Businesses should take advantage of the tools of social media when it comes to connecting with your audience. " Another study published by Convince & Convert found that 53% of Americans who follow brands on social life are more loyal to them.

3. More opportunities to convert

Each post you make on a social media platform is an opportunity to bring customers the conversion. When you build a following, you will have both access to new customers, recent customers and old customers, and you will be able to interact with all of them. Each blog post, image, video or comment they share is a chance to someone interact with the company, and each interaction can lead to a site visit and possibly a conversion. Not every interaction with the results of the mark result in conversion, but each positive interaction increases the likelihood of eventual conversion. Even if your click-through rates are low, the large number of opportunities you have in social media is significant.

4. Higher conversion rates

Social media marketing results increase conversion rates of a few different ways. Perhaps the most significant is its humanizing element: the fact is that brands become more humanized interacting on social media channels. Social media is a place where brands can act as people do, and that's important because people like to do business with other people and not companies.

In addition, studies have shown that a greater number of social media followers tend to improve trust and confidence in your brand, which is social proof. As such, simply build your audience in social media can improve the conversion rates of your existing traffic.

5. Superiority of the mark.

Interact with your customers regularly is a show of good faith to the other customers. When people go compliment or boast of a product or service, they do through social media. And when they post their brand, new members of the audience will want to follow him to receive updates. The more people are talking about you on social media, the more valuable and authoritative your brand will look to new users. Not to mention, if you can interact with the key influencers on Twitter or other social networks, her visible authority will skyrocket.

6. Increase incoming traffic

Without social media, your incoming traffic is limited, people who are familiar with your brand and individuals looking for keywords that currently classify. Each social media profile that you add is another path that leads back to your site, and each piece of content published in these profiles is another opportunity for a new visitor.

7. marketing costs decreased

According to Hubspot, 84% of traders report that less than six hours of effort per week were enough to generate increased traffic. Six hours is not a significant investment for such a channel as social media. If you can give just one hour a day to develop your content and distribution strategy, you can start to see the results of your efforts. Even paid advertising through Facebook and Twitter is relatively inexpensive (depending on your goals, of course).

8. Best results in search engines

SEO is the best way to capture relevant traffic from search engines, but the requirements for success are always changing. It is no longer enough to regularly update your blog, ensure optimized title and meta tags and descriptions and distribute links pointing to your site. Google and other search engines can calculate their rankings according to the presence in social media as a significant factor due to the fact that strong brands almost always use social media. So be active in social media can act as a "brand" sign to the search engines that your brand is legitimate and trustworthy.

9. Enrich customer relations

Social media, in essence, are a channel of communication like email or phone calls. Each customer interaction in social media is an opportunity to publicly demonstrate their level of service and enrich your relationships with your customers. For example, if a customer complains about your product on Twitter,you can immediately direct the review, publicly apologize and take action to make it right. Or if a customer praises, you can thank and recommend additional products. It is a personal experience that lets customers know that you care about them.

10. Increased knowledge about the interests of customers

Social media also give you the opportunity to gain valuable insight into where your customers are interested in and how they behave .. For example, you can monitor user feedback to see what people think of your company directly. You can see what types of content generate more interest and then produce more such content. You can measure conversions based on different promotions posted on various social media channels, and eventually find a perfect combination to generate revenue.

These are the benefits of maintaining a long-term social media campaign, but if you are still apprehensive about how to start, consider the following points:

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The competition is already involved

Your competitors are already involved in social media, which means that the potential of social media traffic and conversions are being hunted. Do not let your competitors reap the benefits while you are inactive.

The sooner you start, the sooner you will reap the benefits

Social media is relationship building and tends to grow exponentially as his followers rely on your friends, and your friends come to your friends, and so on. The sooner you start, the sooner you will be able to grow that audience.

The potential losses are negligible

You have nothing to lose by getting involved in social media. The amount of time and money that is needed to create your profile and start posting is usually minimal, ניהול תיקים compared to other marketing channels.(עבודות גבס)

Conclusion

The longer you wait, the more you have to lose. Social media marketing, when done right, can lead to (χαρτοκιβωτια) more customers, more traffic and more conversions, and is here to stay. (fosfatidilserina)