The use of machinery and equipment in the production, the employees in production, marketing and sales, external service for advertising - all
related activities result in costs. These are collected in a cost plan. Costs, which lead to payouts, and investment expenditures are included
in the financial plan.
At the same time in the budget revenues and payments are described as they are derived from the sales plan. The difference between
revenue and costs or deposits and withdrawals result in the need for funds. The needs to be covered by an appropriate budget or external capital
inflows.
Thus, the cost and the financial plan are the basis for the budget. It describes what funds and other resources in the areas where, to be used
for which investments or for what projects.
FOR financial planning a baker
The budget , he summarizes what cash flows are to be expected. Finally, it checks whether its available funds sufficient
for it or whether he has to raise money . When all questions have been clarified, he summarizes the result in his budget plan.
Budgets apply for a defined period
In all plans, respective actions are presented and supplemented by the related numbers as numbers or amounts of money. In addition, all data
have a temporal reference. It is shown:
When will the planned actions carried out?
When it comes to deposits or withdrawals?
In what period which costs are incurred - and thus offset the budget?
The relevant information is summarized at a defined time period. Thus, the respective plans are for one year, a quarter or a month. What time
period is reasonable depends on the circumstances. Some companies create a marketing plan only once a year. Your financial plan they maintain
weekly. Each plan must be clear on what time period it relates. This also applies to the budget.
Budgets apply for a defined organizational unit(budget)
The individual plans have a different meaning in each case for the different areas of a company. The production is not interested in the
marketing plan. You just have to know when to produce and deliver that product in what quantity. Marketing is not interested in the cost of the
IT department. In order to assign the plans the respective divisions or departments, these must be separated. It must the organizational units
are included, for which a budget is to apply - the budget range.
EXAMPLE budgets for different marketing areas
The marketing of a company is divided among the different product groups. For each group, a separate marketing plan is created. The company must
specify whether it summarizes the costs of marketing and created a common, higher-level cost plan with appropriate budget or whether it
identifies the budget for each product group separately.
No comments:
Post a Comment